The Sun - Tropicana's Mania Resounding Success

PETALING JAYA: Tropicana Corp Bhd's Multi-Million Mania campaign from Jan 21, 2022 to June 17, 2022 raked in RM524.2 million in property bookings and RM10.7 million in retail sales, driven by the focus on experiential engagement.

The campaign attracted over 5,600 participants and concluded with one lucky winner walking away with the grand prize of an Edelweiss small office flexible office (Sofo) unit at Tropicana Gardens worth RM519,000.

"The campaign, in conjunction with our focus on creating memorable experiences for shoppers, has driven a surge in footfall to Tropicana Gardens Mall. Daily footfalls have increased a tremendous 241%, from 7,445 visitors daily in October 2021 to 17,995 visitors per day in June 2022," said Andrew Ashvin, managing director, group assets management of Tropicana & Tropicana Gardens Mall.