The Edge Markets - Tropicana Appoints HostAStay as Tenancy Management Service Provider
PETALING JAYA (April 28): Tropicana Corp Bhd has appointed HostAStay Sdn Bhd as its tenancy management service provider for TwinPines Serviced Suites in Tropicana Grandhill, Genting Highlands and Assana Serviced Suites in Tropicana Cenang, Langkawi.
HostAStay is one of the leading short-stay management companies in Malaysia. This collaboration synergises Tropicana’s property portfolio in tourism hotspots with HostAStay’s established track record for excellence in the short-term accommodation segment. This initiative is also set to drive hassle-free returns for Tropicana purchasers and homeowners.
Tropicana managing director of marketing and sales division Joanne Lee said in a statement, “Throughout the years, Tropicana has built a reputation as one of the leading developers in Malaysia, redefining the art of living through our unique development DNA as well as smart partnerships with many reputable corporations. Our strategic collaboration aims to bring value to homeowners and residents at Tropicana Grandhill and Tropicana Cenang. With HostAStay as a partner, we will deliver technology-enabled dynamic pricing for maximised rental returns, round-the-clock concierge, cleaning and maintenance services, and much more. These features will further enhance guest and resident satisfaction, facilitating value appreciation in the long term."
In addition, Tropicana gets to leverage HostAStay’s exclusive partnership with Tujia, China’s largest homestay operator with over 1.4 million homes listed online. With a 100% year-on-year booking commitment to HostAStay, Tujia’s participation ensures steady footfall in properties under the platform’s purview, maximising rental growth as international borders reopen.
HostAStay chief executive officer Jordan Oon said, “As a globetrotter and believer in humanising technology, I foresee a worldwide rise in homestay and tourism arrivals as pent-up demand reasserts itself. HostAStay is well positioned to cater for this demand, with comprehensive solutions and application programming interface integration with major players such as Airbnb, Agoda, Booking.com, Expedia, Ctrip, tiket.com and Traveloka.”
Citing HostAStay’s data, he added that the potential of quality projects such as Tropicana Grandhill and Tropicana Cenang, strategically located in regional tourism hotspots with amenities, distinctive interior design and well-planned layouts, will drive demand.
