New Straits Times - Tropicana Unveils WindCity in Genting Highlands & Enhanced T Privilege Card

KUALA LUMPUR: Tropicana Corp Bhd has unveiled a new project in Genting Highlands called Tropicana WindCity.

Tropicana plans to build a 241ha township comprising three WindCity master plans, namely Tropicana Grandhill, Tropicana Paradise and Tropicana Avalon.

Group managing director Dion Tan said it would build a holistic retail, recreational and residential oasis at the mid-hill of Genting Highlands.

He said WindCity would offer an entertainment haven in the heart of the township.

"This vibrant blueprint will chart a new growth horizon for our group as well as mark our first marketing expansion into the international market across the Asia Pacific.

"We have already registered interest from various companies, underscoring the rising interest in our highland development, and we look forward to more exciting collaborations in the near future," he said.

The highland development will be anchored by Tropicana Paradise, comprising commercial and residential components as well as an integrated entertainment hub with proposed branded serviced residences, five-star international hotels, theme park and shopping mall.

WindCity will also be complemented by Tropicana Grandhill (a holistic development with evergreen lifestyle offerings) and Tropicana Avalon (a luxurious township with serviced and branded residences).

Tropicana also unveiled the improved T Privilege loyalty programme that offers more rewards and benefits to its property purchasers and the community.

Through T Privilege, Tropicana members can enjoy rebates in their next property purchase and experience a host of benefits when they dine, play or stay in Tropicana's affiliates in the retail, golf resort and hospitality industries.

Tan said Tropicana was the first to launch a property loyalty programme in Malaysia in 2011.

"Now that we have diversified across many segments, the introduction of the improved T Privilege is timely.

"Members can also access their T Privilege membership details through our Tropicana 360 mobile app," he added.