ParGolf - Tropicana Bags 10 Prestigious Awards and Now Looking to Hit RM1.1 Bil Sales Target
2021 wrapped up on a positive note for Tropicana Corporation Berhad, and now the company is looking towards 2022 in a more upbeat manner with a number of strategic campaigns.
In December 2021, Tropicana acquired 10 more notable achievements. The company emerged as one of the biggest winners at the 8th PropertyGuru Asia Property Awards. Tropicana collected six gold statuettes and two highly commended citations, including the never-before-presented title of Best Developer (Central Malaysia) and the Best High End Landed Development award for Tropicana Aman – Freesia Residences.
Tropicana was named the Top 10 Developers in Malaysia at the 16th BCI Asia Awards – a recognition for top architectural firms and developers that had the greatest impact on the built environment in Southeast Asia.
The company also won the Top 10 Best Property Developers Award at The Edge Malaysia Top Property Developers Awards (TPDA). The 19th TPDA anchors The Edge Malaysia Property Excellence Awards (TEPEA) 2021, a well-known industry award based on each Company’s overall quantitative and qualitative factors.
“On behalf of the management, I would like to dedicate our awards to all our stakeholders as well as the Tropicana team for their valuable contributions and commitment to make all this possible. Such an honour for us to bring home multiple PropertyGuru awards and the esteemed The Edge Malaysia Property Excellence Awards and BCI Asia Awards! Thanks so much for these wonderful industry recognitions. We wish to extend our sincere appreciation to our customers, business partners, and employees for their trust and support over the years,” said Lee Han Ming, Group Chief Executive Officer of Tropicana.
Tropicana rose above a crowded field at the 8th PropertyGuru Asia Property Awards to bag eight coveted accolades:
Tropicana – Group
Best Developer
Best Developer (Central Malaysia)
Special Recognition for Environmental, Social and Governance (ESG)
Special Recognition for Corporate Social Responsibility (CSR)
Special Recognition in Sustainable Design and Construction
Tropicana – Project
Best Mid End Condo Development (Central) – SouthPlace Residences, Tropicana Metropark (Highly Commended)
Best Retail Development– SouthPlace Shoppes, Tropicana Metropark (Highly Commended)
Best High-End Landed Development – Freesia Residences, Tropicana Aman
The Group was recognised as the Best Developer in Malaysia and took home the Special Recognition for Sustainable Design and Construction. The company’s luxurious Freesia Residences at Tropicana Aman, Kota Kemuning, won the Best High-End Landed Development. Artfully designed to reacquaint you with nature, Freesia Residences is a private, exclusive sanctuary surrounded by greenery and a lake, where you can choose from two distinctive layouts: side2side and back2back. Plus, you have the option to design your new home with two customised themes from T.Living, Tropicana’s unique home personalisation series.
At the annual 16th BCI Asia Awards (BCI) and 19th The Edge Malaysia Top Property Developers Awards (TPDA), Tropicana also won the Top 10 Developers in Malaysia again. At BCI, the Group had previously won this distinction seven years in a row between 2013 and 2019, whilst at TPDA, the Group won Top 10 Developers six times.
“We are proud to be associated with this distinction that is synonymous with our aspirations. Established in 1979, Tropicana actively seeks to redefine the art of living by building wholesome townships. The Group has planned over six townships and completed more than 60 developments across Malaysia. We learn that now, more than ever, the importance of building a strong brand backed by a dedicated team,” said Lee.
Tropicana is also on track to hit its RM1.1 billion sales backed by strategic offline and online marketing campaigns throughout 2021. Staying true to its digital-focused strategy, the Group rolled out intensive digital marketing campaigns, introduced virtual sales galleries, and hosted many webinars with KOLs to expand customer engagement experience, reach a targeted millennial demographic and ultimately secure more sales.
Prospective buyers can expect more exciting launches from Tropicana in 2022. From high rise to landed residences and holiday homes and commercial properties, the launches will be happening in the company’s existing townships in Selangor and Johor and new hotspots in Genting Highlands and Langkawi. Visit www.tropicanacorp.com.my to learn more.
